Technical Communication
Information and strategy that adds value
Product information enables great technology. Manuals, illustrations, and engaging e-learning empower the user, ensure a successful customer journey, and add value to the product and organisation.
At AFRY, we translate functionality into value. Together with our clients, we add value to products using manuals, illustrations, and information management. And with experience in a broad range of industries — including medical device development, life science, telecom, and IT — we know how to adapt our approach to the client. Additionally, our diverse skillset guarantees that every deliverable is optimised in accordance with industry standards.
An advanced information strategy can reduce costs. By streamlining the publishing process, we can rid the work of excess translation and service costs, and free up time usually spent navigating complex systems. And in the hands of the customer, the right documentation guarantees fewer repairs, fewer training costs, and fewer calls to customer service.
Product information for the entire customer journey
Product information leverages complex technology. And at AFRY, we have experience of both. We understand the information systems as well as the technology. We understand how to best explain the complexity, and how to translate the product into content — into value.
But our work extends beyond the initial publishing. The product will continue to require support throughout its lifetime. Therefore, we consider the end-to-end user experience. We analyze the given target group and create the information that activates and supports the users throughout the product lifecycle.
Information strategy
Documentation requires strategy because no product or document is monolithic. Every company output is part of a system.
At AFRY, we understand the necessity of employing a holistic approach. We recognize that every manual and illustration can communicate the brand experience. Whether the client requires specialist solutions or end-to-end support, we will always consider the context.
E-learning & training
Our e-learning and training solutions are based on a broad range of disciplinary expertise. As technical communicators, our experience spans several disciplines within technology and communications. But, looking at the company as a whole, we can provide an even wider range of subject-matter expertise.
Therefore, AFRY is perfectly suited to develop professional learning solutions adapted to any industry.
Illustration & animation
Technical illustrations and animations can often communicate advanced concepts in a smarter way than traditional media. At AFRY, we can create images that instruct the user more intuitively using existing CAD data; we can illustrate advanced processes with infographics; and we can visualize complex usage scenarios with animations. In each instance, we adapt the output to the client’s graphic profile.
Take a look at an example in the video below:
Intuitive writing environment
Frequently asked questions
- How can technical communication improve the user experience?
- How can technical communication reduce costs?
- How can technical communication improve internal communications?
- How can technical communication uncover hidden knowledge assets?
Technical communication improves the user experience by making the product accessible. Using the manual, we explain complex concepts and simplify the customer journey.
First, streamlining the publishing process rids the work of excess translation costs and reuses content. Second, in the hands of the customer, the right documentation guarantees fewer repairs, fewer training costs, and fewer calls to customer service. In other words: Documentation is a shortcut to cutting costs.
At AFRY, we believe that information systems empower employees to communicate smarter. Given that they have access to knowledge, employees can make more informed decisions — together. It’s both inclusive and transparent.
Documentation will inevitably include presumed knowledge and practices that make the company competitive. Technical communication uncovers tacit information — knowledge that the employees possess and use unknowingly — and makes those insights available to the employees.