ÅF Sound & Vibration wins Red Dot Award
ÅF Sound & Vibration wins Red Dot Award
The Red Dot Award is one of the largest design competitions in the world and attracts more than 18,000 submissions every year. ÅF Sound & Vibration has received a Red Dot Award: Brands & Communication Design 2019, for the sound concept and soundscapes for ‘The Conference’.
‘The Conference’ is a two-day conference that explores human behaviour, new technology and digital trends. It is an annual event that welcomes speakers and visitors from all over the world. For the 2018 occurrence, ÅF Sound & Vibration was assigned to develop a sound concept and soundscape as part of a multi-sensory communication strategy. The project was awarded a Red Dot due to originality and creativity, design quality and innovation, and the emotional significance of the project.
“What is communicated in a conference is not only in the content of speeches, but in the way the content is delivered. With ‘The Conference’ we want to facilitate a new experience to our visitors and trigger their curiosity. The sound concept enabled us to do this at the 2018 conference”, says Hateff Mousaviyan, Head of Communications for ‘The Conference’.
