Our directive
At AFRY, we take a focused and strategic approach to sponsorships and brand collaborations.
We believe that meaningful partnerships require active engagement and the right resources to create value for everyone involved. For this reason, we maintain a selective approach and only enter partnerships where we can build a genuine, long-term collaboration.
As a rule, we don't offer sponsorships. The only exceptions are selected university initiatives and a limited number of strategic flagship partnerships that align closely with our business, expertise, and future direction.
Any sponsorship we consider must connect clearly to AFRY's business, capabilities, and strategic priorities. This focus helps us make sure that every collaboration creates real, lasting value for both partners.
We don't support activities that fall outside our policy. This includes:
- Activities without a clear business connection, such as sports, recreational, political, or religious initiatives.
- Short-term or logo-only sponsorships without meaningful activation.