Strategy
Strategic framework - Unlocking AFRY
AFRY plays a vital role in the energy and industrial transition and supports the development of resilient societies. We drive our business from our three Global Divisions and strategically chosen Segments- all with large transition needs.
AFRY’s segments enable the energy and industrial transition and strengthen resilience in societies
What connects these segments is their shared transition ambitions for years to come.
Decarbonization is driving the need for essential raw materials. Clean energy is critical to powering industrial processes and energy systems. And we need lasting infrastructure, like roads and railways that connect communities for generations.
At the center of all this lies resilience in our society – the ability to adapt, innovate, and engineer solutions that not only meet today’s demands but also withstand the challenges of tomorrow.
AFRY is a trusted partner in the industrial and energy transition, backed by deep sector expertise in areas corresponding to global trends and evolving needs. This enables us to support clients in navigating complex transitions.
AFRY’s new strategy – Unlocking AFRY
At AFRY, our strategy is centred on focusing on selected segments, global expansion, stronger client relationships, and enhanced project delivery.
By concentrating on selected segments with significant transformation needs, we aim to lead in markets with strong, long-term growth potential. This focus further allows us to operate more effectively as a company and deliver greater value to our clients.
While rooted in the Nordics, we are committed to becoming a global player. This shift will open new growth opportunities and enhance the resilience of our business.
We will focus on building relationships with large clients in our segments. This approach brings recurring business, diversifies our client base, and supports expansion into new markets.
By developing our full lifecycle services, global delivery model and expanding our strategic advisory and project management capabilities, we will deliver deeper sector expertise and scalable global solutions tailored to local needs.
By fulfilling the strategy, we create opportunities for the best experts in the industry. By working on cutting-edge projects with leading clients, we aim to reinforce AFRY’s position as one of the most attractive employers in our field.
