AFRY FoodFactFinder
AFRY FoodFactFinder, a digital solution to calculate how changes in our environment affect our food production and consumption
By working through different scenarios based on facts and results from the global food trade, technology, and sustainability issues, the AFRY FoodFactFinder calculates the effects on protein, lipid demand, carbon dioxide emissions, water pollution, and land management for each changing scenario.
During crises and disasters, this tool will serve as a great solution for countries that are impacted by changes in food production. It will also be useful for countries that want to predict other changes in the future. The software considers factors such as the prevailing geopolitical situation, shortages of raw materials and culinary trends.
Sustainability and its impact on the market are key to our ability to plan future food production and take the right decisions. A tool, such as AFRY FoodFactFinder, enhances knowledge and understanding of the issues and can even create the conditions for Sweden to become a model country.
AFRY FoodFactFinder is a long-needed tool with which we can analyse, understand and predict what will happen in the future in the areas of food consumption and production. Part of the climate issue must be solved through agriculture. Now we can answer questions about ways to feed all the hungry people of the world and where they live, and what proportion of fats can be replaced by plant and mushroom-based alternatives,
explains Petri Vasara, Dr. Tech & Vice President, Business and Concept Development.
The Change in food is a revolution of facts: today's reality and tomorrow's solutions
It is too late to talk about a major change coming – when it is already here. The food transition is here, it is as powerful as the energy transition – and felt more immediately in the world’s stomachs. How do we create solutions that both build future sustainable food flows – and solve today’s food crises? First, we need to understand what is going on. Then, we need to see, in concrete numbers, what would happen if a change occurred. Only then can we give the customized, just right solution.
AFRY FoodFactFinder was created for this purpose. It is an expandable platform of models and facts to create answers to increasingly complex questions on food. It deals with people of different ages, places, cultures and eating habits – and calculates impacts and market needs as a first step.
How many, where, in what segment, eating what?
Is your next project dependent on a need for new plant-based proteins? Would you need at least a certain market size to go further? Let’s start with social changes: e.g. 2 % of seniors in the US and EU move to a more plant-based diet than before. What happens? We get an estimate of the protein and fat need changes and markets – and the CO2, water and land impacts. Actually, this precise case impact looks like being, for greenhouse gas emissions, about the savings of avoiding a million jet flights around the world.
The AFRY FoodFactFinder calculates the effects on protein, carbon dioxide emissions, water pollution, and land management for each changing scenario but why do we need to know these things?
- Calories, how do we produce enough calories to fulfil global needs?
- Reshaping food flows, governments can contribute to new ways to take care of food trade and security.
- Climate, agriculture is part of the climate solution
- Proteins, ’Peak protein’ is getting closer – but alternative proteins to the rescue.
- Everyday costs, Our rising food costs may be compensated by savings e.g. energy – and having a secure supply chain.
The limits are only in what questions are interesting.
AFRY FoodFactFinder already provides answers to crucial global and local questions from national to startup perspectives – and it is constantly being developed towards new properties, including finding the right mix of proteins for a mill scaleup.
Food has always been at the core of our daily lives. It is now at the core of a global change. AFRY FoodFactFinder is one part of AFRY’s large-scale of solutions to support a sustainable, positive, responsible change.
Interested in our offering? Contact us!
Contact Petri Vasara
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