Experience Studios - Experience Design
Simplifying the revolution
Renowned German industrial designer Dieter Rams once said: “You cannot understand good design if you do not understand people” - and we couldn’t agree more. The ability to empathise and understand people’s needs and behaviours, plus the context in which a product will be used, is essential for creating compelling products and services.
Our studio is built around User Experience Design
We have one of the most experienced teams in the design industry, some of whom have been working in this genre before it had a name. Our User Experience team are experts in understanding people and translating that knowledge into carefully crafted products and services that are useful, desired and loved.
UX Design puts people and their needs in the centre of what we do
We shape the overall experience of the product through research, strategy and evaluation. We then zoom in and focus specifically on designing how users interact with products. Our team are experts in the complete process and our UX designers are experienced in User research, UX strategy, User testing - and interaction design.
We have brought together the best. This means we draw on the collective knowledge of designers that have driven successful projects for companies such as BMW, Volvo, Scania, IKEA, H&M, Samsung, ABB robotics, Hertz, Sony, Lotus, the BBC and many more. We are experts in:
- User research: Understanding people’s needs and behaviours
- Design sprints and Lean start-up: Using latest design methods to quickly create and evaluate new product ideas
- UX and business strategy: Grounding the needs of users into strategic business initiatives, to ensure knowledge about users is taken advantage of when taking important strategic decisions
- Interaction/UX design: Defining how products should work so that they are usable and user friendly
- User interface design: Crafting beautiful pixel-perfect user interfaces and bringing them to life with animation and sound
- User testing: Evaluating solutions with users to ensure products are useful, usable, desired, and loved
- Agile/UX design: Integrating our UX design process with Agile software development methods to streamline the collaboration between design and development
User Interface design
Our UX, Interaction and UI designers are like a family, understanding each other with the simplest of communications. The UI designers create a pixel perfect surface for the foundation of UX that sits beneath it. Both as important as each other, and both understanding their unique requirements.
The craft of UI design is to create a skin through visual design and motion, with an aesthetic that compliments the purpose. It should never be too fussy or over-complicated, and it should always communicate with clarity.
Our team is built from a diverse background within print, web, app, and vehicle design. These designers are experts in defining colour palettes, selecting and designing bespoke typefaces, graphically laying out screens, and animating elements to create beautiful and compelling product interfaces.
Our studio is built around the core of User Experience designers, who are here to help your business craft the most compelling end-to-end user experiences.